April 5, 2013
Marketing Efforts Focus On 14 Neighborhoods Surrounding Center City
PHILADELPHIA, April 5, 2013 /PRNewswire/ — The Greater Philadelphia Tourism Marketing Corporation (GPTMC) today announced the launch of a new campaign — Philadelphia Neighborhoods — that spotlights 14 of the visitor-ready areas surrounding Center City. The campaign encourages locals and visitors to explore the neighborhoods\’ storied streets, buzzed-about restaurants, emerging art galleries, independent shops, intimate music venues, plentiful parks and annual festivals. Components include a highly visual and compelling neighborhood section onvisitphilly.com/neighborhoods, strong social media programs and promotions, extensive press outreach and research. The campaign is supported in great part by the William Penn Foundation.
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